Pakistan introduces digital export verification system through PSW-Alibaba deal
ISLAMABAD (News Desk): Pakistan has moved to strengthen the credibility of its exporters in international markets through a digital trade verification initiative, as Pakistan Single Window (PSW) and global B2B e-commerce platform Alibaba.com signed an agreement to introduce a Trade Data Confirmation Service.
The initiative will enable Alibaba.com and its international buyers to independently confirm selected trade-related information linked to Pakistani exporters through PSW’s digital trade infrastructure, potentially improving buyer confidence and transparency in cross-border transactions.
Under the agreement signed on November 13, 2026, verification will be conducted through an application programming interface (API), allowing digital requests and responses between the two platforms without exchanging or transferring the underlying trade data.
The service is designed to provide an additional layer of assurance to international buyers by enabling confirmation of exporters’ declarations through Pakistan’s government-mandated digital trade system.
The partnership comes as Pakistani businesses seek greater access to international markets through digital platforms, where buyer confidence and the reliability of supplier information remain important factors in establishing commercial relationships.
PSW Chief Executive Officer Syed Aftab Haider said the collaboration demonstrated how Pakistan’s digital trade infrastructure could support innovative services and strengthen confidence in cross-border commerce.
He said API-based trade data confirmation would create opportunities for cooperation between privately operated digital platforms and government-mandated single-window systems, improving transparency and the reliability of supply chains.
Alibaba.com’s Head of Pakistan Business, Summer Gao, said the partnership would strengthen trust on the platform and help Pakistani exporters conduct business more seamlessly with international buyers.
She described the initiative as a step towards improving transparency and reliability in international e-commerce, adding that it would support Pakistani businesses seeking to expand their presence in global markets.
Alibaba.com connects businesses with international buyers through its global B2B marketplace, offering digital tools to identify potential customers and explore new export markets.
For Pakistani exporters, the new arrangement is expected to provide an additional mechanism for demonstrating the credibility of their trade declarations to prospective international buyers.
PSW said the collaboration reflected its broader commitment to using national digital trade infrastructure to facilitate international trade partnerships and support Pakistan’s integration into the global digital economy.
The agreement does not involve the transfer of underlying trade records, with the verification process limited to API-based confirmation responses.